Imagine the second version
Launch content is usually carefully selected. Later, a longer project title appears, a service gains another paragraph or a new editor uploads a different image. Think about those changes while designing the first version. A layout should make room for the content it will actually receive.
Give repeated content a structure
Project pages, articles and service descriptions benefit from clear content fields. Decide what is required, what is optional and how sections relate. When those decisions are explicit, editors can add content with more confidence and developers can build components that handle variation.
Try difficult content early
Test a short title beside a long one. Try an image with an unusual crop. Read a card without a description. Check the page on a narrow screen. These small exercises expose fragile assumptions before they become maintenance problems.
Make the handover practical
A useful handover explains how to publish, how to choose images and how to keep the content clear. Give the people maintaining the site examples they can follow. The quality of a website depends partly on how easy it is to keep using after the original project is finished.