AMUI
AMUI / Selected workWebsite design & development · Prague

SUZZO

CASE STUDY02BUILT TO BE SEEN

Physical impact.
Digital presence.

A signage business makes its mark in the real world. Its website should carry that same conviction.

Explore the project
Dimensional lettering and signmaking materials from SUZZO’s website visual
Light. Material. Presence.SUZZO / Website visual

01 / A physical business, a digital front door

The work already
had presence.

SUZZO produces signage and advertising installations in Prague. Illuminated lettering, lightboxes, vehicle graphics and shopfronts all need to be seen to be understood.

AMUI’s task was to give that visual work a coherent website: clear services, a substantial portfolio and a route from looking at the work to discussing a project.

There was also a practical constraint. The website had to fit the hosting environment already available to the business.

Client
SUZZO reklama
Our role
UI/UX · Website design
Graphic design · Development
Defining constraint
A visual portfolio within
an existing hosting workflow

02 / Visual direction

A clear signal.
Full of confidence.

Black gives the work space. Electric green creates a recognisable signal across navigation, calls to action and graphic details. Large type brings the confidence of physical signage into the interface.

The visual languageMAKE
A MARK.
High contrastClear hierarchyDirect language
SUZZO branded projecting lightbox against electric greenIdentity carried into a signmaking visual
01 / Carbon#0A0A0A
02 / Signal green#52FF00
03 / White#FFFFFF

The content is the proof

Let the installations
do the talking.

Project photography carries the detail: scale, finish, light and placement. These are SUZZO’s installations, presented as evidence of their craft within the website AMUI created.

03 / Where design meets delivery

Design for
the real world.

The hosting workflow shaped how files were prepared and delivered. Media, build and deployment decisions had to work together for the portfolio to remain both visual and practical.

  1. 01Visual material
  2. 02Prepared images
  3. 03Website build
  4. 04Existing hosting
01Keep the visual evidence.

The image library is central to explaining SUZZO’s work. The implementation had to accommodate it, rather than reduce the portfolio to a few decorative images.

02Prepare the media for the web.

Image preparation was part of delivery. The aim was to balance the detail needed to judge the work with the weight of an image-heavy website.

03Build for the actual destination.

Files had to be prepared and uploaded within the existing hosting workflow. The delivery approach followed that constraint from the start.

04 / The website

From first impression
to the next conversation.

Services introduce the possibilities. Project images make the work concrete. Process information and contact routes help a visitor take the next step.

suzzo.czVisit site ↗
SUZZO homepage with large Czech typography, green calls to action and signmaking imagery
Website capture · Explore the live experience using the link above.

What this project demonstrates

Visual ambition.
Practical implementation.

A website that gives a physical craft a clear digital presentation, with media and delivery adapted to the environment the business actually uses.

Explore SUZZO

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